Category Archives: Social Media

Why You Should Be Curating Content INS 17

Why You Should Be Curating Content INS 17

These show notes for today’s podcast will outline 6 tips on why you should be curating content for your platforms, but you’ll have to tune in to the actual podcast about tip number 6 as I really challenge the idea about some of the reasons that content creators feel entitled to get something back from… Continue Reading

The Importance Of Social Media Measurement

The Importance Of Social Media Measurement

The rise and subsequent dominance of social media in recent years was as dramatic as it was pervasive – today, social media is everywhere. Indeed, social media’s ascent is far from over, as it is still increasingly becoming fused to many aspects of our digital lives. For the entrepreneur and business of every scale, the… Continue Reading

3 Marketing Tips For Healthcare Professionals As Obamacare Approaches

3 Marketing Tips For Healthcare Professionals As Obamacare Approaches

The marketing landscape for medical professionals changed dramatically 15 years ago when the Internet became widely available to everyone. This next year (2014) will be very similar and the landscape will continue to evolve. The White House announced in July that the employer mandate portion of the Affordable Care Act (ACA) would be delayed from… Continue Reading

Using Foursquare? There Might Be Another Opportunity Here.

Using Foursquare? There Might Be Another Opportunity Here.

I tend to check in via Foursquare as a way to both show my support for a local establishment, and the “tips” section within the app is also helpful to share my experiences for other potential customers. Compared to social media, it seems like the standard pen and paper commenting system is taking a back… Continue Reading

Does Your Brand Need to be Resuscitated?

Does Your Brand Need to be Resuscitated?

Now you might wonder what the Kmart “Ship My Pants” ad has anything to do with your small business, but in my opinion it has everything to do with breathing new life into your current or future venture. If you haven’t had the opportunity to see the video, here it is in all its creative… Continue Reading

Head to the Polls! Virtually that is.

Head to the Polls! Virtually that is.

If you’ve been following things around here then you know that thanks to Ian Miller of ImpactedNurse (and Keith Carlson for nominating me) that I’m a candidate for Social Media Nurse of the year. I want to thank each and every one of you who have voted for me, and also those individuals who have… Continue Reading

Syndicating your Content: Article Marketing tips

Syndicating your Content: Article Marketing tips

In the wake of Google’s ongoing algorithm updates, content creators for the Web are waking up to a new reality.  Quality content is the only way to win at the article marketing game.  And so the demand for article marketing tips, viral marketing strategies and list building tips has gone through the roof.  This article… Continue Reading

Social Media Nurse of 2012 via ImpactedNurse

Social Media Nurse of 2012 via ImpactedNurse

Apparently while I was promoting a fellow nurse blogger, Ian Miller of the Impacted Nurse and his recent campaign for Social Media Nurse of the year, my fellow co-host Keith Carlson nominated me, and I now seem to be a candidate  among many other brilliant nurses who have contributed to the advancement of our profession through the use… Continue Reading

I’m tweeting, posting, instagramming, and circling in my sleep. Are you following me? Social Media challenges [infographic]

I’m tweeting, posting, instagramming, and circling in my sleep. Are you following me? Social Media challenges [infographic]

Do you feel like you’re spending more time on social media platforms than actually generating revenue? Don’t get me wrong, the statistics are definitely pointing in favor of social media as a way to bring in revenue as you create online engagement with other businesses in the form of partnerships and of course reaching out… Continue Reading

Combining Health Care & Social Media

Combining Health Care & Social Media

Facebook and Twitter have infiltrated nearly every aspect of our lives.  Why should we be surprised to learn that social media is now influencing the health care system too?  The connection between health organizations and patients is quickly evolving into a technical relationship. Join While they may have been reluctant at first, hospitals have since… Continue Reading

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